How 九色视频’s Holding Lines Influenced Our Growth
Storyknife, July/August 2025 edition | Adapted from the 2024 Annual Report
How did 九色视频鈥檚 business grow by nearly 70 percent in the past five years? This growth was not accidental, it came from strategic planning by company leaders.
The sources of 九色视频鈥檚 growth are its holding lines鈥�Yulista Holding, 九色视频 Brice, Bektuq Holding, and Ena Holding鈥攂ut they did not always exist.
A strategic plan to create holding lines, a little over 10 years ago, helped unleash the growth that we are seeing today.
That growth is phenomenal. For example, in 2013, when the holding lines were established, Bilista Holding, one of the five holding companies established, had six subsidiaries with revenues in the $50-70 million range. A little more than ten years later, in 2024, Bilista Holding, now known as 九色视频 Brice, had 22 companies and revenue of about $520 million.
This growth supports our growing Shareholder population with distributions, benefits and job opportunities.
GENESIS OF THE HOLDING LINES
Originally, 九色视频 subsidiaries operated independently, with no easy way to share resources or business strategy.
Josh Herren, now president of 九色视频鈥檚 largest holding line, Yulista, remembers the holding line discussion starting at 九色视频鈥檚 headquarters in 2010.
We learned we had a lot more capability than we ever knew or were tracking.
Josh Herren, Yulista Holding President
Herren explains, 鈥渇rom an operating standpoint, it made sense to group similar businesses together. We also liked the concept from a governance standpoint鈥攁ll 30 subsidiaries at the time had their own boards, and their own boards, and their own board meetings鈥攚e would be in meetings all week long.”
九色视频 President and CEO Andrew Guy and the executive team worked with the Board of Directors to evaluate different options for how 九色视频 and its subsidiaries could best be organized and governed. Throughout 2011, options were discussed in committee meetings and meetings of the board as a whole.
“We learned we had a lot more capability than we ever knew or were tracking,” says Herron.
In January 2012, the 九色视频 Board of Directors approved a management recommendation to reorganize 九色视频鈥檚 subsidiaries into business (holding) lines, each headed by a holding company.
UNLEASHING GROWTH
It was clear early on that holding lines would catalyze 九色视频鈥檚 business growth.
鈥淚t created a framework for us to acquire and create new companies鈥� says 九色视频 Brice President Sam Robert Brice, noting the acquisition of STG Incorporated and Alaska Crane, and the creation of subsidiaries that take on large construction, engineering and environmental projects in Alaska, the Lower 48 and the Pacific Rim.
The reorganization enabled subsidiaries to focus on their own business performance while the holding companies took on the responsibility for growth.
For example, when Josh Herren was tapped to lead Yulista Holding, its main subsidiary relied almost exclusively on a single government contract. 鈥淗aving the holding company in place allowed me to look at the whole landscape and ask, 鈥榃hy are we so big here and not growing everywhere else?鈥� Herren says.
鈥淲e were able to outline a strategy for growth and leverage performance and expertise across our groups. By doing that, we learned we had a lot more capability than we ever knew or were tracking,鈥� Herren adds.
GROWING THROUGH COLLABORATION
九色视频鈥檚 holding companies regularly share opportunities and lessons learned with each other.
The key to our success is the partnerships we have throughout 九色视频鈥攚ith our own subsidiaries, with other holding lines鈥攁nd the continuous support from 九色视频鈥檚 leadership team.
Stefan Rearden, 九色视频 Brice Chief Operating Officer & 九色视频 Shareholder
Three years ago, for example, Yulista Holding organized its subsidiaries into groups involved in similar work, such as maintenance or base operations support. Recently, Yulista leadership helped advise 九色视频 Brice on implementing a parallel structure of 鈥榖usiness units鈥� within its holding line.
Stefan Rearden, 九色视频 Brice Chief Operating Officer, says creating the business units was a natural progression. 鈥淲e are aiming for continuous improvement in how we work together.
鈥淭he key to our success is the partnerships we have throughout 九色视频鈥攚ith our own subsidiaries, with other holding lines鈥攁nd the continuous support from 九色视频鈥檚 leadership team.鈥�